Free Email Marketing

Get more opens, clicks, and sales

Powerful email marketing software with professional email templates, easy design tools,
and proven deliverability.

Email Marketing | Software & Solutions - GetResponse

Meet different goals with the right type of email



    Send one-time email broadcasts
    with updates and special offers.

  • Autoresponders

    Create automated email sequences
    to follow up with and nurture your

  • Automation emails

    Design and trigger action-based,
    automated emails to engage
    and sell.

  • Automated blog digest

    Increase your blog’s reach and
    share posts via email and on
    social media.

  • Perfectly-timed emails

    Deliver emails at the right time
    with Perfect Timing and Time
    Travel delivery tools.

  • Transactional emails

    With this paid add-on , you can
    use SMTP-triggered emails to
    send receipts or reminders.

Intuitive design tools and first-class email delivery

Create stunning emails in minutes and use advanced segmentation tools to make more impact.

It's easy to build beautiful emails

The drag-and-drop email creator lets you design and
send pixel-perfect emails in a few clicks.

  • Use layouts and sections to build your message
  • View setup and scheduling details in one easy view
  • Preview designs on desktop and mobile devices
  • Enhance all designs with GIFs and free stock photos

Get inspired with free email templates

To save time and resources, explore the library of
free, profesionally-designed email templates.

  • Browse and select templates by campaign goals
  • Customize with your branding and content
  • Build and curate your own template libraries

Enhance your email designs with free images and GIFs


Free Shutterstock Images


of GIFs from GIPHY

No extra purchases

and no more license doubts

Easy access

from within the tool


Put subscriber data to work

Keep your email marketing relevant for all audiences
and enjoy proven 99% deliverability.

  • Build custom segments based on specific criteria
  • Use dynamic content for better personalization
  • Deliver emails at your audience's preferred time with the perfect timing tool

A/B test your emails for the best results

Maximize your email marketing efforts by actively testing and optimizing your email's content.

  • A/B test subject lines and tweak based on opens
  • Use different images or layouts in your emails
  • Try different call-to-action buttons to increase click-rates

Boost deliverability with your own business email

Enhance brand awareness with your own business email address to increase deliverability rate. With a few clicks, you can create multiple business emails at your custom domain linked in GetResponse and profit from:

  • Higher deliverability
  • Automated DKIM, DMARC, and SPF configuration
  • Avoiding spam filters thanks to built-in spam check
Learn how to create your first business email address in GetResponse in a few easy steps."
Just starting out?

Get your business online with the GetResponse Free-Forever Plan

GetResponse Free is a solution for all companies looking for ways to get their business online.

Enjoy a free-forever plan that includes:

  • Email marketing
  • Website builder + 5GB bandwidth
  • Connect a domain
  • Landing pages
  • Signup and contact forms

20 years of email marketing experience you can trust

Turn your emails into money makers

Monetize your email campaigns with shoppable messages and built-in ecommerce tools.
Then use intuitive analytics to improve your emails based on performance and your contacts' preferences.

Make new sales and win back lost revenue

Make your emails shoppable and reduce the number
of clicks it takes your customers to buy from you.

  • Add products from your GetResponse store
  • Integrate your existing online shop
  • Win back customers with abandoned cart emails
  • Automatically recommend related products

Keep all of your online marketing tools under one roof

Integrate email marketing with other must-have online
marketing tools to run multichannel campaigns.


Collect actionable data from your emails

Track your email marketing campaign results in
real-time through advanced email analytics.

  • Analyze opens, clicks, bounces, and more
  • A/B test email subject lines to learn what works best
  • Track user behavior for better targeting

Get campaign results from anywhere

Set up automated, customized reports to be sent to you
based on a schedule you choose.

  • Choose reporting frequency
  • Take it all in with easy-to-digest graphs
  • Check out your campaign results on the go with the GetResponse Mobile App

Compare GetResponse plans and prices


Designed for businesses ready to get online easily.



  • Email marketing
  • Website builder
  • Connect a domain
  • List for up to 500 contacts
  • Landing pages
  • Signup and contact forms


Standard plans with premium features to grow online, convert leads, and get sales.

The lowest plan starts at

$ 13.30 /mo

Everything from Free and more:

  • Marketing automation
  • List segmentation
  • Sales funnels
  • Lists for 500+ contacts
  • Webinars
  • Live chats
  • Web push notifications
  • Ecommerce features


‍Custom-made solution with dedicated support and features to generate higher profits. ‌‍

Custom pricing

Everything from paid and more:

  • SMS marketing
  • Transactional emails
  • Account migration support
  • Unlimited users
  • Dedicated support
  • Single sign-on (SSO)
  • Dedicated IP address

Learn how to make the most of your email marketing

Need a custom online marketing solution? Discover GetResponse MAX

GetResponse MAX is an all-inclusive solution for mid and large companies looking for advanced marketing tools, dedicated support, and top data security.

With GetResponse MAX you get:

  • Dedicated 24/7 support*
  • SMS marketing automation
  • Dedicated IP address*
  • Transactional emails*
  • AI recommendations
* Available only in MAX 2 plan


Email marketing explained

What is email marketing?

Email marketing is a marketing activity consisting of sending email messages to a specific group of recipients. Messages can be sent manually or automatically, based on a specific time or activity undertaken by the subscriber (e.g. transactional messages or abandoned cart). This direct form of marketing communication is great for both building and developing relationships with customers, as well as supporting sales activities.

What are the pros and cons of email marketing?


  • Price - it's cheap!
  • Scalability - you can use it for large audiences as well as smaller lists
  • Measurability - you can precisely determine the effectiveness of your actions
  • Popularity - there is almost unlimited availability of free mail and almost all potential customers use it
  • Personalization - you can personalize both the offer you present and specific messages
  • Segmentation - you can, and should, segment your contact lists. Thanks to this, you can best match the content to a specific recipient
  • A/B testing - by testing the message design, content, or message topics, you will make sure that you get the most out of your campaigns
  • Great for cross-selling and upselling
  • Perfect for conversion optimization


  • Spam - many messages end up in spam. GetResponse provides great deliverability and a content filtering tool so we can minimize this risk
  • Collecting email addresses takes a long time - it's true, building a responsive list of engaged subscribers is a long process. The pop-up form builder will help you speed it up
  • Design on mobile devices - making your messages look good on any device can be quite a challenge. The GetResponse message builder creates messages that are fully responsive.
How can I create a mailing list?
  1. Create a pop-up sign-up form and place it in strategic places on your website
  2. Import existing contacts from file
  3. Integrate your online store with GetResponse
  4. Collect email addresses during events organized by your company
  5. Use your social media
What is the best time to send a newsletter?

Our research shows that the best time to send an email is a completely individual matter. Differences result from location, industry and audience groups.

The best practice is to send your messages using a tool that optimizes the sending time, such as Perfect Timing or Time Travel from GetResponse. These tools automatically adjust the appropriate shipping time for each subscriber based on data about their behavior and the time zone they are in.

Is email marketing still effective?

According to a study conducted in 2021 by DMA (Data & Marketing Association), the return on investment in email marketing is on average 38:1.

The GetResponse Free plan offers unlimited access to email marketing, so you can plan and execute campaigns that will help you achieve your goals and grow your business. Start your adventure by reading the Email marketing guide for beginners.

How can I avoid having my emails sent to the spam folder?
  1. Use an email address associated with your own domain
  2. Remember to set DKIM
  3. Send messages only to addresses whose owners have given you permission to do so
  4. Remove inactive contacts from your email list regularly
  5. deliver only good content to interested subscribers
  6. Avoid topics that may attract the attention of spam filters
How much does email marketing cost?

GetResponse offers a free plan that will allow you to run email marketing with a database of up to 500 addresses. You can compose messages and send them to your database at no cost.

How should I start an email marketing campaign?
  1. Build a list of recipients. Make sure that these are people who have agreed to be added to the list and want to receive a message from you.
  2. Create content and design messages. What and how you write is absolutely crucial. Make sure that the design and language of the message is appropriate for your audience.
  3. Create an automation cycle. From a simple mechanism that will resend a message if it is not read, to advanced cycles, automation will help you optimize processes and save time.
  4. Test and analyze. GetResponse gives you access to statistics and A/B testing tools. Use them to get the best results.
How can I segment my mailing list?

Segmentation of your mailing list is the key to effectiveness. With GetResponse, you can segment your list based on activity, preferences or other information you can collect as custom fields.

Can I personalize my messages?

Yes, personalization is a great way to improve the conversion of an email campaign. By using additional fields, you can address subscribers by name or suggest products or content that are related to their interests.

Can I automate my email marketing?

Yes. Automation is a great way to increase the effectiveness of your campaigns while saving time and resources. At the beginning, you can create a sequence of messages that will be gradually delivered to your new subscribers. In addition, you can create dedicated sequences dedicated to upselling, cross-selling and many other advanced scenarios.

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